{"id":1352,"date":"2026-07-23T07:54:17","date_gmt":"2026-07-23T07:54:17","guid":{"rendered":"https:\/\/m1uymqc07f.onrocket.site\/?post_type=product&#038;p=1352"},"modified":"2026-08-08T19:39:21","modified_gmt":"2026-08-08T19:39:21","slug":"exactly-what-to-say-your-personal-guide-to-the-mastery-of-magic-words","status":"publish","type":"product","link":"https:\/\/darelchimal.com\/ar\/product\/exactly-what-to-say-your-personal-guide-to-the-mastery-of-magic-words\/","title":{"rendered":"Exactly What to Say: Your Personal Guide to the Mastery of Magic Words"},"content":{"rendered":"<p><strong>By Phil M. Jones<\/strong><\/p>\n<p>Often the difference between a customer choosing you and choosing someone very like you is knowing exactly what to say, when to say it, and how to make it land.<\/p>\n<p>Jones sets out a short list of phrases and the situations they are built for: how to open, how to handle a stall, how to ask for a decision without pressure. Deliberately brief and immediately usable.<\/p>\n<p><em>First published 2017<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Phil M. Jones Often the difference between a customer choosing you and choosing someone very like you is knowing exactly what to say, when to say it, and how to make it land.<\/p>\n","protected":false},"featured_media":1394,"comment_status":"open","ping_status":"closed","template":"","meta":{"wpai_generated_summary":""},"product_brand":[528],"product_cat":[21],"product_tag":[],"class_list":["post-1352","product","type-product","status-publish","has-post-thumbnail","product_brand-box-of-tricks-publishing","product_cat-business-finance","pa_book-author-phil-m-jones","pa_book-language-english","first","instock","shipping-taxable","product-type-simple"],"_links":{"self":[{"href":"https:\/\/darelchimal.com\/ar\/wp-json\/wp\/v2\/product\/1352","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/darelchimal.com\/ar\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/darelchimal.com\/ar\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/darelchimal.com\/ar\/wp-json\/wp\/v2\/comments?post=1352"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/darelchimal.com\/ar\/wp-json\/wp\/v2\/media\/1394"}],"wp:attachment":[{"href":"https:\/\/darelchimal.com\/ar\/wp-json\/wp\/v2\/media?parent=1352"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/darelchimal.com\/ar\/wp-json\/wp\/v2\/product_brand?post=1352"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/darelchimal.com\/ar\/wp-json\/wp\/v2\/product_cat?post=1352"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/darelchimal.com\/ar\/wp-json\/wp\/v2\/product_tag?post=1352"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}