Winners: And How They Succeed

13.30 $

Campbell, Tony Blair’s former director of communications, interviews winners from politics, business and elite sport — among them José Mourinho, Anna Wintour and Sir Alex Ferguson &

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By Alastair Campbell

Campbell, Tony Blair’s former director of communications, interviews winners from politics, business and elite sport — among them José Mourinho, Anna Wintour and Sir Alex Ferguson — looking for what they have in common. His answer is a repeating structure of objective, strategy and tactics, plus an appetite for data and a tolerance for being disliked. Part reportage, part manual.

Details

Author Alastair Campbell
First published 2015
معلومات إضافية
Age GroupAdult (18+)
ISBN9780091958855
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